Founded in New Zealand in 2006, WeatherWatch.co.nz has grown into the country’s most recognised and trusted independent weather brand. Alongside partner platform RuralWeather.co.nz, the business delivers accurate, practical and easy-to-understand weather information to audiences across NZ and Australia.

WeatherWatch built its reputation through clear, independent coverage of major weather events, severe storms and seasonal climate patterns, alongside other natural disasters such as tsunami and volcanic eruptions.

Today our business operates across web, mobile, social and video, with a strong focus on audience engagement and trusted forecasting. We have more local weather forecasting data than any other forecaster in New Zealand.

Together, WeatherWatch and RuralWeather generate more than 2 million monthly impressions and attract a highly engaged audience across both urban and regional markets.

We also also operate WeatherWatchTV, New Zealand’s largest weather video channel, with more than 140,000+ YouTube subscribers and millions of annual video views across New Zealand, Australia and the globe.

A major part of the company’s success has been its connection with rural NZ. RuralWeather.co.nz was created specifically for farmers, growers, contractors and agribusinesses who rely on accurate local weather information to make day-to-day operational decisions. The platform focuses on practical forecasting around rainfall, frost, wind and seasonal outlooks relevant to the rural economy and we’re always working to create new widgets and improve accuracy using both AI and humans on the ground.

Commercial partnerships focus on sectors closely tied to weather-driven decision making, including agriculture, insurance, banking, logistics, energy and construction. What continues to set WeatherWatch and RuralWeather apart from our competitors is trust – delivering respected, independent weather coverage, tailored specifically for local communities and businesses.

WeatherWatch is 100% NZ owned and is proud to source our data from the world’s most accurate weather data supplier, The Weather Company, adding in our local data and knowledge to make a product we’re extremely proud of. We care about being most accurate and detailed – and strive to help, not hype.